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Coach Resources Page

CoachingIntentionally has moved to its new home and as a result this resource page is no longer being supported. Please visit for the most current listing of resources for coaches.



Note:This page is always under development and change more books & resources can be found in the client area of the website. 

Journals | Books | Newsletters | Links | Community | Other


As part of my passion and love for the industry I read a lot about the industry.

Coaching Insider: My favorite resource is a new online magazine/newsletter/blog about the coaching industry. Its called the Coaching Insider. It is a mix of NYTimes style reporting “with a healthy splash of Variety magazine.” I believe it was started by Susan Austin of Coachville fame and has contributors from all over the globe. Not only that, you, the reader can talk back to the articles, add your experience, offer your rebuttal, share your epiphany. It is free and wow – what great insights.Current issue.

Choice Magazine: Lately I have been reading up on back issues of Choice Magazine. If you are like me, I was a little skittish about signing up for this magazine. I don't know if was because of its price or sporadic printing, but I held off for quite some time. Well, I finally bit the bullet and bought all the back issues and signed up for a year. WOW! What a GREAT magazine for our industry. Insightful and professional and they bring in great authors to write and share their wisdom and tools. Our own Marcy Nelson Garrison, CPCC is a regular contributor on the latest coaching tools and toys. The ETHICS side of me really enjoys the “Sticky Situations” regular article series.

International Journal of Coaching in Organizations
The International Journal of Coaching in Organizations (IJCO) is a professional journal, published quarterly to provide reflection and critical analysis of coaching in organizations. The journal offers research and experiential learning from experienced practitioners representing various coaching schools and methodologies. Visit our website at



Coaching | Going Deeper | Business of Coaching | Other


Leadership & Self Deception: Getting out of the box
By the Arbinger Institute
Shows how most personal and organizational problems are the result of a little-known problem called "self-deception."

This powerfully simple book/story gets right to the heart of the human dilemma. Why is it that we do the things that we don't want to do to the people it matter most. What is going on and how to get out of it. The work has had a remarkable impact on my life. It is a simple read, but when it hits it can hurt the soul and make you want to be better.

Business of Coaching:

Get Clients Now: by CJ Hayden

Creating Customer Evangelists


I had the fortune of meeting Ben McConnell last summer when we brought him in to speak about Creating Customer Evangelists to the Twin Cities chapter of Fast Company's Readers' Network.

Here are the tenants of
CreatingCustomer Evangelists:

  1. Customer plus-delta: Continuously gather customer feedback.
  2. Napsterize knowledge: Make it a point to share knowledge freely.
  3. Build the buzz: Expertly build word-of-mouth networks.
  4. Create community: Encourage communities of customers to meet and share.
  5. Make bite-size chunks: Devise specialized, smaller offerings to get customers to bite.
  6. Create a cause: Focus on making the world, or your industry, better.

The book goes into much greater detail and actual experiences and success stories for each and overall CCE success stories. Well researched and worth the read.



The Four Agreements: A Practical Guide to Personal Freedom
by Don Miguel Ruiz; 138pages
A quick read in the bathroom. Though the Four Agreements seem simple; They are very well crafted and build upon each other. It is deceptive how powerful the combination becomes.

1) Be Impeccable With Your Word
2) Don't Take Anything Personally
3) Don't Make Assumptions
4) Always Do Your Best
For more of the review check out Living Intentionally Vol1No3

How To Think Like Leonard DaVinci - cover imageHow to Think Like Leonardo DaVinci: Seven Steps to Genius Everyday
by Michael J. Gelb
A must read for explorers of all kinds. Fantastic eye opener and brain stimulator.  Some consider DaVinci to be the most gifted person in history. Was it a gift or a skill? Discover several mind opening concepts, habits, tools to make you start thinking and dreaming like never before.


Newsletter Service:

Constant Contact Try it FreeI use Constant Contact to power my newsletter service. I have found them to be quite easy to work with and full of feedback tools.



Related Links

Minnesota Coaches Association (MCA), an affiliate of the ICF.

International Association of Coaches First coaching association dedicated to the clients of coaching. Setting a new standard for coach certification. or

ICF - International Coach Federation,
Primary credentialing organization for the coaching industry.



 Fast Company's CoF Company of Friends Readers Network
Coaching CoF

Coachville is the largest for profit association of coaches in the world The mission of CoachVille is to improve the quality of coaching worldwide.

Coaching CoF (virtual Study Group)

Minneapolis CV Study Group


Newsletter Service

I use Constant Contact Constant Contact Try it Free

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